Fractional Support
Operations / Project Management / CRM Support
You didn't start your company to spend hours on admin tasks,
system setup, and operational firefighting.
Your time is best spent on vision, strategy, and growth—not getting buried in the weeds of daily operations. That's where I come in. I'm a fractional operations partner who takes the essential-but-time-consuming work off your plate, bringing structure, systems, and sanity to your business so you can focus on what only you can do.I manage the day-to-day operations that keep your business running smoothly—from bookkeeping and HR admin to CRM implementation and project management—while holding your leadership team accountable and keeping everyone focused on your most important goals. I create alignment across teams, drive strategic execution, and establish the operational infrastructure that enables growth to help your team thrive.Whether you need someone to jump in on specific projects or provide ongoing operational leadership, I create the infrastructure that frees you to do what you love and are best at: growing your business.
You will be working with an experienced and adaptable professional with a proven track record of jumping into whatever needs doing to help a business run smoother and more efficiently. I'm a strategic operator who thrives on execution—whether it's setting up scalable processes from scratch, implementing and managing systems like Notion, Zendesk, Salesforce, and HubSpot, handling bookkeeping, navigating legal admin, HR, payroll, or designing customer workflows.My background spans operational leadership, system implementation, and cross-functional collaboration. I excel at identifying gaps before they become problems and building the operational foundation that lets small teams punch above their weight. I bring both structure and flexibility, with a scrappy, get-things-done approach that supports the team across ops, admin, and strategy—whatever the challenge calls for.
Marcus Estes, CRO at Vibes DIY: "Anna was an essential team member for our early stage tech startup. We didn't have a COO position on the founding team so senior operations expertise was crucial. As Head of Operations, she kept complex projects moving smoothly, often anticipating needs before they were voiced. Self-driven and detail-oriented, her leadership allowed us to avoid overstaffing our C-suite before achieving scale. Anna is, professional, collaborative, and effective. I strongly recommend her for any operations role."
Monthly Fractional Operations Support
Flexible Support• Ad-hoc projects and tasks as neededOperations & Strategy• Fractional ops partner available via Slack/Discord, email, and video
• Company wiki, vendor management, contract reviews, and cost optimization
• Legal ops support, cap table management, 409A coordinationCRM• CRM setup (Salesforce / HubSpot certified)
• End-to-end CRM management including reporting, lead routing, partner operations, and sales process optimizationHR & Payroll• Full-service payroll (multi-state compliance, expenses, tax filings) via Rippling/Deel
• Onboarding/offboarding, handbooks, benefits, compliance
• Contractor payments and 1099/W-BEN management
• Tax registration and reporting (Firstbase.io/Stripe Atlas)Finance• Finance support in Quickbooks or other tool
• Expense tracking management, ensuring proper reporting in Quickbooks or other tool
Let's chat about how I can help you get back to focusing on strategy and high value work.
Since this is a fractional engagement, you only pay for the level of support you need. I offer a few simple options:• Quarter-time (≈10 hours/week) — ideal for focused projects or early-stage initiatives.
• Half-time (≈20 hours/week) — a balanced option for ongoing collaboration.
• Custom package — if your needs don’t fit neatly into either category, we can tailor a plan together.All engagements are month-to-month, with no long-term commitment. As long as the work is providing value, we can keep it going.
